Archive for December, 2013

December 30, 2013

2013 Advertising Trends You’ll Need in 2014

Happy New Year! Now let’s make sure it stays that way! To assure 12 more months of growth and success, we must plant the seeds. We must nurture what’s been working and shed light on those areas that need improvement. It shouldn’t be any different for your business. Changes in digital marketing this past year […]

December 25, 2013

Appleton’s End of Year Review: 2013

What a year! Wait—hold on a minute there 2014. Before we bid 2013 farewell, let’s step back and reminisce on 12 bustling months of exciting projects, charitable efforts and creative risk taking. Here’s a recap of some of our favorite, latest and most creative projects of the past year:   2013 Faves   Isleworth- Responsive […]

December 23, 2013

9 Smartphone Apps We Love and What They Say About Us

In a recent meeting, the Appletonians got into the topic of apps they couldn’t live without. Each member of the team evangelized his or her choice and explained what makes their favorite apps special. Let’s review: 1.    INRIX Traffic INRIX crowd sources data from cellphones, cameras, road sensors, and in-car navigation systems. They also track local […]

December 20, 2013

Appleton Creative Decks the Halls for the Holidays

We love tacky sweaters here at Appleton Creative. For us, it’s the best way to get into the holiday spirit! For the third year in a row, the Appleton team took part in our very own Ugly Sweater Contest and boy, did we outdo ourselves. Cast your vote for your favorite sweater on our Facebook […]

December 19, 2013

MySpace: What Happened and Where Is It Now?

Social media’s rise began in the early 2000s. The millennial generation found purpose on the Internet by way of social networking websites. All thanks to Tom. From 2005 to 2008, MySpace reigned supreme. MySpace was the most visited social networking site in the world, even surpassing Google in June of 2006 as the most visited […]

December 13, 2013

Supporting the Arts in Central Florida, Meet the Artist: Christi Ashby

Maxine’s on Shine, a fine dining neighborhood restaurant located in Thornton Park, hosted an exclusive “Meet the Artist” event last night showcasing pieces by artist Christi Ashby, publisher of Orange Appeal magazine. As avid supporters of the arts in Central Florida and huge fans of Orange Appeal Magazine, Appleton Creative’s President, Diana LaRue, and VP […]

December 12, 2013

Online Marketing in 2014: How Google Has Changed

Did you know that 89% percent of consumer purchase decisions, and 71% of business, started with a search engine? It’s difficult to escape or even ignore the impact online marketing has on a business. Search Engine Optimization (SEO) continues to evolve at a rapid pace. Mobile and social habits have changed how we use the […]

December 9, 2013

16th Annual Don Quijote Awards

Central Florida recognized its multicultural community this past weekend as business leaders gathered at Disney’s Epcot World Showplace Pavilion. The Hispanic Chamber of Commerce of Metro Orlando and the Hispanic Business Initiative Fund of Florida held their 16th Annual Don Quijote Awards. The awards were created to recognize the entrepreneurial spirit of individuals who have […]

December 4, 2013

The Spirit of Giving: Hilton Grand Vacations Honors Global Week of Service Volunteers at Appleton Awareness Gallery

What gives you hope? On October 7, more than 125 Hilton Grand Vacations team members rolled up their sleeves and spent the day volunteering at the Coalition for the Homeless of Central Florida as part of Hilton Worldwide Global Week of Service. The event marked the first of 26 significant service projects, eight of which […]

December 3, 2013

UCF Leadership: Transforming Lives of Central Florida’s Homeless Community

Did you know on average the Coalition for the Homeless supports 600 men, women and children each day? On December 2, UCF’s President, Dr. John Hitt and First Lady, Martha Hitt, invited members of UCF Town and Gown Council to an afternoon tea to benefit Central Florida’s Coalition for the Homeless. The Coalition is the […]