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February 2, 2012

Launch Announcements: Tavistock Sites

Appleton Creative Introduces: http://www.Tavistock.com and http://www.AlbanyBahamas.com Global leader Tavistock, a privately held investment company with over 200 holdings, recently tasked Appleton Creative to design and develop a new website for their web headquarters and for their Albany, Bahamas property owned by Tiger Woods, Ernie Els and Joe Lewis. The Challenge: Highlight the investment group’s growth and diversity [...]

January 27, 2012

Social War: Facebook and Twitter vs. Google+

Round 1 – Promotions Is 2012 the year of extreme couponing? The phenomenon continues to gain popularity; with coupon junkies getting fast coupon fixes on Facebook and Twitter. But if you are a coupon extremist, don’t bother with Google+; the site is coupon-less by design. Although company accounts are welcome on Google+, the site has [...]

January 20, 2012

The problem with your website

“We hired a friend of a friend to do our website for cheap. And he did an okay job, but … “ [insert any of the following]: The design is too simple and makes our company look sub-par The site doesn’t function He has disappeared Our business has outgrown its paint-by-numbers website With 148 million [...]

January 13, 2012

Appleton loves them puppies (and kitties too)!!

At Appleton, the recent holiday season got us thinking about the less fortunate. In addition to our year-long charity campaigns and our Giving Circle Gallery, we contributed a little extra to our favorite charities: The Coalition for the Homeless, Orlando Rescue Mission and Great Oaks Foster Home. But the end of 2011 found Appleton reaching [...]

January 6, 2012

2011: Here’s to a Year of Great Appleton Projects

2011 is history, but here at Appleton Creative, we look back at the year with a great fondness. It was our first year at our new house (if you haven’t been to 539 Delaney Avenue, what are you waiting for?), it was a year of fun and games, but most all, it was a year [...]

December 22, 2011

Tchotchkes and Swag: Which are you giving to your prospective customers?

I bet you can find dozens of examples of promotional giveaway items within an arms reach: Random company pens, paper pads featuring the name of the business travel hotel and a sport’s team company-sponsored bobblehead from a promotional giveaway night.  When it comes to freebies there is the good (love that swag!) and the bad [...]

December 15, 2011

Branding: Why a logo is only the tip of the brand-berg

A logo is crucial to a company identity, but logo design is only one element in your brand arsenal, and should be the result of a profound company self-evaluation. Think of your company as a person – an entity in itself. Your logo is your signature style, your slogan is your attitude, your company motto [...]

December 8, 2011

Appleton supports Coalition for the Homeless

Appleton Creative helped support the Coalition for the Homeless fundraiser hosted by UCF Town & Gown Council at the home of Dr. & Mrs. Hitt. The event raised over $3,000 for the homeless! Brent Trotter, President/CEO spoke about the great rise in homelessness in Orlando. There are some elementary schools that report 20% of their [...]

December 2, 2011

Appleton helps homeless pets for the holidays!

Appleton Creative is starting a new Facebook campaign for the month of December. For every new “Like” on our page, we will donate $1 to Pet Rescue by Judy. Send this link to your friends, and for more information on how to help visit: http://www.petrescuebyjudy.com/

November 18, 2011

Pasadena Villa Awareness Art Exhibit Photos

Recently, we hosted our latest art exhibit featuring art from the residents at Pasadena Villa. One of our favorite clients to work with, Pasadena Villa provides mental health residential, transitional and support services for adults with cognitive, emotional and social disorders. The network of services offers participation in real life activities to residents in order [...]

Good ApplesOur community connections

January 13, 2012

Appleton loves them puppies (and kitties too)!!

At Appleton, the recent holiday season got us thinking about the less fortunate. In addition to our year-long charity campaigns and our Giving Circle Gallery, we contributed a little extra to our favorite charities: The Coalition for the Homeless, Orlando Rescue Mission and Great Oaks Foster Home. But the end of 2011 found Appleton reaching [...]

December 8, 2011

Appleton supports Coalition for the Homeless

Appleton Creative helped support the Coalition for the Homeless fundraiser hosted by UCF Town & Gown Council at the home of Dr. & Mrs. Hitt. The event raised over $3,000 for the homeless! Brent Trotter, President/CEO spoke about the great rise in homelessness in Orlando. There are some elementary schools that report 20% of their [...]

December 2, 2011

Appleton helps homeless pets for the holidays!

Appleton Creative is starting a new Facebook campaign for the month of December. For every new “Like” on our page, we will donate $1 to Pet Rescue by Judy. Send this link to your friends, and for more information on how to help visit: http://www.petrescuebyjudy.com/

November 18, 2011

Pasadena Villa Awareness Art Exhibit Photos

Recently, we hosted our latest art exhibit featuring art from the residents at Pasadena Villa. One of our favorite clients to work with, Pasadena Villa provides mental health residential, transitional and support services for adults with cognitive, emotional and social disorders. The network of services offers participation in real life activities to residents in order [...]

October 25, 2011

Who loves Orlando? We do!

Click below to view a clip from yesterday’s State of Downtown address, where Mayor Dyer announced the winner of the “Why I Love Orlando” contest to find affordable ways to improve our downtown community. Head Appletonian Diana LaRue was on the winning team!

October 10, 2011

Do you love Orlando?

Appleton Creative has teamed up with City Hall to produce a Giving Circle art piece to share just how much Orlando has given to our community. Mayor Buddy Dyer’s office is showing the love as well with a video soon to be revealed. Check out this fun, record-setting video from Grand Rapids, MI to get [...]

August 31, 2011

JDRF Giving Circle Gallery Photos

The wait is over! Check out our photos from last week’s Giving Circle Gallery awareness art exhibit for Juvenile Diabetes Research Foundation.