Archive for the ‘Video’ Category

Over-the-Top Ads
October 5, 2017

Over-the-Top Advertising is a Top-Notch Opportunity

In recent years, there has been a noticeable shift in the way viewers consume media. A major contributing factor to this transition is that buyers are becoming wary of rising cable bills and are looking for more affordable solutions. As a result, more people are making the switch from traditional services to over-the-top content (OTT), […]

charity marketing video
October 2, 2017

Kids Beating Cancer Hosted a Room Full of Champions at the Hats & Heroes Ball

One of Orlando’s most impactful, hands-on pediatric cancer charity organizations, Kids Beating Cancer (KBC) has been aiding children battling cancer, leukemia and 80 other life-threatening diseases for 25 years. Its annual Hats & Heroes Ball is a profound fundraising event that benefits patients and their families by easing medical costs and shaping a better experience […]

OUC power outages
September 21, 2017

Come Rain or Shine, Orlando Utilities Commission Customers Can Always Count on “The Reliable One”

Orlando Utilities Commission (OUC) recently reinforced its nickname, “The Reliable One” after rapidly restoring power to many of its customers who were affected by Hurricane Irma. The historic storm devastated many areas in its path, including parts of Central Florida, and left an estimated 12 million Floridians without power. Due to the widespread OUC power […]

Corporate Videos
September 7, 2017

Corporate Videos that Every Company Should Create

Companies from across the globe are taking advantage of video because they have discovered that it’s an ideal way to engage audiences. There are a wide variety of videos that companies should produce, each one possessing its own unique benefits. Whether you’re preparing a training video or organizing a recap for a special event, video […]

Real estate video marketing
August 31, 2017

Real Estate Videos That Will Make House Hunters Say “Home Sweet Home”

Successful real estate agents know that opportunity knocks on every door, which is why they often explore innovative techniques to appeal to potential buyers. Nowadays, homebuyers are more likely to turn to the internet when searching for homes, instead of soliciting the help of agents. Don’t let this discourage you ­­­­­­— there’s one way you […]

food marketing for gcia
August 29, 2017

Say Cheese: GCIA Takes Over the Dairy State

The big cheese of culinary, a.k.a. the Global Culinary Innovators Association (GCIA), recently took a trip to Wisconsin. Since Wisconsin is responsible for the highest volume of cheese production in America, GCIA was eager to give its members a firsthand look at what goes into the rigorous operation. The members visited multiple dairy farms and […]

soul happy video
August 15, 2017

Unlock Potential and Discover Positivity with Soul Happy

For those seeking happiness, Soul Happy is the go-to solution for tapping into your fullest potential. Offering a readily available process to assist people in releasing their negativity, Soul Happy provides a convenient, relaxing and cutting-edge way to let the worries of your world melt away. Specifically, the brand’s patented Soul Happy Technique combines therapeutic […]

benefits of outstream video ads
August 9, 2017

Outstream Video Ads Are Rapidly Becoming Mainstream

It’s no secret that video has been dominating the advertising game in recent years, so much so, that video satisfaction has the ability to skyrocket purchase intent by 97%. This success has driven more advertisers to incorporate video into their marketing campaigns. If your business is interested in a progressive, up-and-coming format that offers more […]

video marketing for orlando international airport
July 20, 2017

Orlando International Airport is Taking Flight with a New Video

Fasten your seatbelt because the Greater Orlando Aviation Authority (GOAA) is showing no signs of cooling its jets. The organization, which manages the award-winning Orlando International Airport and Orlando Executive Airport, needed an updated video to highlight its recent achievements and improvements. Because Appleton has a long history of providing GOAA with video marketing, Orlando […]

Snapchat's Advertising Options for Small Business
July 6, 2017

We’re Chatty About Snapchat’s New Advertising Options

In recent years, Snapchat has been a ghost town for small businesses, well not anymore. The social media application has unveiled its new advertising options that are cheaper and more efficient than ever before. Popular among publishers, magazines and media companies, Snapchat is the ideal social media platform to target millennials. Previously, Snapchat’s parent company, […]