Juicy News | Winter 2012

New Addition to the Appleton Family: Hyatt Regency Grand Cypress

Appleton was contracted to reimagine the food and beverage in-house branding at the magnificent Hyatt Regency Grand Cypress. The task: Make sure busy guests have easy access to information on Hyatt’s award-winning restaurants. Did we get to taste-test the product? Absolutely.

New Addition to the Appleton Family: Beacon College

If you haven’t yet heard of Beacon College, you will! The fully accredited college is located in Leesburg and is the national leader in the academic needs of students challenged with learning disabilities, ADHD or gifted LD. The 25-year-old college has turned to Appleton Creative to reboot the brand as the college continues to grow.

Appleton Creative Awarded RFP for Orlando International Airport

Celebrating over ten years as the recipient of the Greater Orlando Aviation Authority’s creative services RFP, Appleton was again awarded the account for 2012. As Orlando’s international gateway, it is an honor to be entrusted to protect and grow the Orlando International Airport brand. 

Good Apples

Giving To Our Furry Friends

Appleton continues to give in 2012

Appleton’s giving doesn’t stop with our gallery. We are pleased to say our month-long Facebook campaign raised donations to provide food and shelter for homeless pets at Pet Rescue by Judy. We want to thank our great group of Facebook followers for promoting this campaign.

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A Catalyst for Healing

Pasadena Villa Gallery

Take a journey into the minds of patients facing the challenges of mental illnesses. The current Giving CircleTM Awareness Art Gallery embraces the adult patients of Pasadena Villa and celebrates their self-expression through a collection of paintings, handcrafted beaded accessories and poetry.

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The Orchard Tenders

Appletonians work the camera

A recent reshoot of team member photos introduced two new faces to Appleton Creative: Director of Marketing and Client Relations, Amy Wise and Art Director/Graphic Designer, Eric Czerwonka. For a full look at the Appleton family and their bios, please visit the team page on our website.

Project Spotlight

Golf Channel Environmental Branding Phase II

Taking the Golf Channel brand and threading it through the halls of the media heavyweight’s new Orlando headquarters was the challenge. And what a fun challenge it has been – from brainstorming exciting concepts to putting the finishing touches on the new executive suite, the project has been a labor of love for the Appleton team. Bring on Phase III.

Social Media Tip

Did you know social bookmarking & image sharing site Pinterest has hit 10 million unique users faster than any other standalone site in history? With that level of adoption and engagement, it’s only a matter of time before we start seeing branded pins and brand pages as options for companies. If your website isn’t already image-friendly for this type of social sharing, maybe it’s time for a refresh! Don’t forget to check out Appleton’s Pinterest. Happy pinning!

Appleton Creative is an award-winning boutique agency that provides 

marketing solutions through web, video and print  all in house.

Since 1986

539 Delaney Avenue  Orlando, FL 32801  407.246.0092

http://www.appletoncreative.com