With the skies looking sunny and a high below 90 degrees, this Sunday is expected to be a perfect day. Now how to spend that day? You could stay home and watch television on the couch, or you could come experience all the festivities at Lake Eola in downtown Orlando. On the Schedule: “The Giving [...]
The Fruits of our Labor
Hallway
Magnet Wall
Hallway
Timeline
Elements:
- frosted glass designs
- golf history timeline walls
- inset wall graphics
- large-scale framed art
- magnetic working wall
- signage
Golf Channel: Environmental Branding
CHALLENGE
The Golf Channel’s significantly expanded Orlando headquarters needed a fresh creative approach to reinforce their brand and make their working space an aesthetically pleasing environment for both employees and visitors.
STRATEGY
Appleton designed and produced a range of art installations to capture the essence of the Golf Channel brand, including a large-scale magnetic golf course, acrylic collages and themed conference room décor.
RESULTS
Golf Channel now has a beautifully renovated and expanded office, featuring environmental designs that stay true to the company’s classic branding while offering a fresh, modern look and feel. The innovative themes included “through the course of time”,”life’s a ball”, “of course” and “the sky is the limit”.
