Proctor & Gamble CEO Spices Up Digital Advertising Efforts What’s a marketing guru like Proctor & Gamble to do when an astonishing ad budget leads to cost-cutting strategies and laying off over a thousand employees? According to this article from Business Insider, P&G CEO Robert McDonald realized it was time to find a cost effective [...]
The Fruits of our Labor
Baker Barrios: Website
Architectural firm Baker Barrios required a website that could organize and display their extensive work. Appleton solution utilizes a modern approach to grids and typography.

