Posts Tagged ‘web development’

November 13, 2013

Top Five Reasons to Adopt Responsive Website Design (That Aren’t Just About Mobile Phones)

Responsive web design is the practice of developing a single website that reflows its layout and content based on the visitor’s device. Responsive design means that whether you’re using a desktop computer, tablet or smartphone, mouse clicks or finger taps, you’re presented with a website that is beautiful, user-friendly and optimized specifically for your browsing experience. It’s a […]

November 14, 2012

2013 Marketing Strategies and Trends: Part 1 – The Responsive Web

It’s a technology-driven world, and our marketing departments are evolving and adapting to reflect the continual advancements. Like anything in business, its always better to be ahead of the curve. So what does the future hold in four of our key areas: Websites, Print, Video and PR, and what will your marketing departments be talking […]

September 12, 2012

Best Practices for Search Engine Optimization: Part 4

(Part three of this series on SEO can be found here.) Previously, we took a look at Pay Per Click (PPC) marketing. But how does it compare to organic SEO? Organic SEO vs Pay Per Click Organic SEO PPC Advertising • Costs Associated with Content Creation • Geographic, Device, and Additional Targeting • Slow to Build Traffic • Near-Instant Traffic • Difficult […]

August 29, 2012

Best Practices for Search Engine Optimization: Part 3

(Part two of this series on SEO can be found here.) Last week, we took a look at Organic SEO. Today, we’ll be focusing on PPC ads. Pay Per Click (PPC) Advertising:  What Is It? PPC Advertising can refer to several ad networks: Google, Bing, Facebook, LinkedIn, to name a few. We’ll just be talking […]

August 22, 2012

Best Practices for Search Engine Optimization: Part 2

(Part one of this series on SEO can be found here.) Last week, we discussed the importance of setting strong goals for your search engine optimization plan. Now, it’s time to examine some of the tactics that can be used to achieve your SEO goals. Organic SEO: What Is It? Organic search engine optimization is […]

August 15, 2012

Best Practices for Search Engine Optimization: Part 1

We’ll be spending the next few weeks looking at the SEO process, hoping to remove a little of the mystery and focus on what’s important to a business-owner or marketing team. Some of the topics we’ll discuss are: What’s the SEO process? Organic SEO & Pay Per Click (PPC): How they work and when to […]

June 13, 2012

UCF Town & Gown Council Brainstorms at Appleton

One of our favorite community groups to work with, UCF Town & Gown, came to our office today to hold their annual brainstorming session. Town & Gown is a council committed to strengthening relationships between the University of Central Florida (Gown) and the community (Town). We have worked with Town & Gown council for several […]

October 12, 2011

It’s Time for Timelines: How Facebook’s New Profile Feature Hints at Business Page Changes to Come

If you’ve logged onto Facebook today, you may have seen a notice to signup for Timeline, Facebook’s overhaul to the personal profile page. While the Timeline feature is still in the wings (the delay most likely due to a trademark lawsuit filed by digital scrap-booking service, Timelines.com), the upcoming feature still provides businesses with a […]

February 7, 2011

A Look at HTML 5

What does HTML5 really mean for you and your website?