Pet Alliance of Greater Orlando



Pet Alliance of Greater Orlando, formerly the SPCA of Central Florida, is the go-to pet expert for more than three Florida counties, dedicated to the welfare and well-being of animals. Following a new name and logo, Appleton became the Agency of Record, conceiving and initiating a fully integrated marketing campaign for the brand’s launch. In conjunction, a comprehensive collection of advertising and public relations materials were designed to raise funds, as well as interest and awareness, and were distributed locally and nationally. Employees, volunteers and the environment were branded to match, and all collateral continues to be adopted and implemented with positive results.

  • microsites
  • video
  • social marketing
  • campaign calendar
  • billboards
  • environmental branding
  • event collateral
  • public awareness posters

  • print and digital ads
  • print collateral
  • public relations
  • tradeshow displays
  • vehicle wraps
  • brochures
  • media kit


Pet Alliance of Greater Orlando Portfolio Pieces

Pet Alliance of Greater Orlando's Facebook page on an iPhone

Pet Alliance of Greater Orlando billboard

Pet Alliance of Greater Orlando magazine ad

 

Pet Alliance of Greater Orlando posters with cat bed and toy

Pet Alliance of Greater Orlando posters with cat toys

Pet Alliance of Greater Orlando Portfolio posters, pet toys

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